Unfortunately for Mr. Keith’s career as a restaurateur, most locations of his namesake eatery closed down within just a few years of opening. Moreover, plans to build restaurants in an additional 19 cities collapsed before they could be completed, and the company in charge of this enterprise — Boomtown Enterprises — was sued for more than $28 million. Keith, however, was not caught up in all of the mess as TKILTBAG was actually not a celebrity-owned chain. Instead, the singer just leased the rights to his name and would sometimes appear onstage as part of the featured entertainment.
As of today, there are just two Toby Keith’s I Love This Bar and Grill locations, both of which are located in Keith’s home state of Oklahoma. Neither one is owned by Boomtown Enterprises, however, as they’re operated by the Hal Smith Restaurant Group instead. Each one seems to be doing pretty well at present because the Oklahoma City location has a four-star TripAdvisor rating, while the one located in Moore gets 3.6 stars from Yelpers. The former also shows a full calendar of live music acts booked through January, while its Facebook page is also advertising a Valentine’s Day event featuring entertainment from a harpist. This is obviously meant to be all sweet and romantic, but we can’t help hoping they’ll play “Should Have Been A Cowboy” or “How Do You Like Me Now?!”