In order to honor the roots that inspired the McDonald’s Mambo sauce, the fast food giant plans to launch a documentary on the same day of the sauce’s debut — October 9. According to the press release, this documentary will tell stories about sauce creators, fans, and restaurant owners that have propelled the sauce to its prominence. This program will be available on McDonald’s YouTube page.
The company will also be pairing up with famous foodie content creators who will taste and review both new sauces for their audiences. One creator, @mr.eats305, hails from Miami and has nearly 140,000 followers on TikTok. His goal is to point those in the Miami area to the best restaurants and local foods. Washington, D.C., blogger and content creator Cornelia Poku (@blackgirlsexploredc) will no doubt have a unique perspective on the D.C.-inspired sauce, in particular. Other creators spearheading the social media campaign include popular food and lifestyle creators @natelovlogs, @sharidyoone, @santanakeish, and @misslegarda.