The world was transported to a beach in 1977 when Jimmy Buffett released his song “Margaritaville.” Since then, the Margaritaville empire has expanded to include hotels, RV resorts, casinos, and more than 60 restaurants — with the food establishments including the chain that posted the tribute.
Fans are now traveling to these Margaritaville locations to pay their respects to the late Buffett by means of enjoying one-of-a-kind margaritas and listening to his music. In a second Instagram post, the Margaritaville chain encouraged fans to “continue to live life like a song.” Perhaps for some, that entails going for a lovely cruise or taking a trip back to the island.
In Buffett’s beloved Key West, thousands of fans gathered for a march, singing “Margaritaville,” and celebrating the icon’s life. Per WFIT, one fan thanked Buffett for “[putting] Key West on the map” and memorializing it in many of his songs. Truly, through his music and all the lives he affected, Buffett’s memory will live on.